Kleiner Perkins

This dashboard is password protected.
Enter the access code to continue.

Incorrect password. Please try again.

KP22 & KP Select IV

Fund Announcement Analytics Dashboard · kleinerperkins.com · March 18–26, 2026
GA4 + Looker Studio
Updated Mar 26

Launch Week Performance

The fund announcement drove 10.6K active users (327.5% vs. prior period) with 97% new visitors. The fund page was the #1 page by engagement and #2 by traffic. An estimated 2,005 users viewed the embedded PDF deck, with announcement-day readers spending an average of 10 min 13 sec in fullscreen. The announcement outperformed KP21 & Select III by 22.4× on views and 45× on active users.

10.6K
Active Users
New Users
10.4K
↑ 351.6%
Fund Page Views
2,721
#2 sitewide
Fund Page Events
13,830
#1 by events
Events / View
4.99×
Highest on site
Avg Time on Page
2:31
Fund page
vs. KP21
22.4×
Views improvement
Daily New Users — Full 9-Day View
Mar 18–26
Announcement Decay Curve
Day 0 → Day 3
Day 1 retained 62.5% of announcement-day traffic — unusually strong for a press-driven spike, suggesting organic sharing extended the reach window.
Embedded PDF Deck Engagement
Deck Engagement (Desktop)
38.7% of traffic
Total Users
1,612
PDF in View
605
PDF Open
288
37.6% reached the PDF
47.7% opened fullscreen
Deck Engagement (Mobile)
61% of traffic
Total Users
2,597
PDF in View
1,400
PDF Open
668
*extrapolated from Desktop %
53.9% reached the PDF
47.7% opened fullscreen*
Combined Totals
Total Users
4,209
PDF Views
2,005
Fullscreen Opens
956
Fullscreen Reading Time
Desktop
Mar 24
10:13
10:13
Mar 25
5:50
5:50
Mar 26
4:29
4:29
10+ min on announcement day confirms deep deck consumption. Natural decay to ~4.5 min by Day 2.
Device Split
Mar 20–26
Mobile
61%
Desktop
38.7%
Acquisition & Distribution
Session Sources
Mar 24–27
Social & Referral Breakdown
New Users
Twitter/X (t.co)
1,161
LinkedIn (organic)
714
Google Organic
1,768
Techmeme
19
Facebook / Instagram
28
AI (ChatGPT / Claude / Gemini)
10
HubSpot Email
23
Other referrals
78
Content Performance & Geography
Top Pages by Views
Mar 24–27
PageViewsUsersAvg Time
Home (/)3,4672,7100:49
Fund Announcement2,7212,3202:31
People1,4635632:24
Partnerships5093946:09
Perspectives455272—
Fellows4453970:00
Fauna Robotics398366—
Mamoon Hamid3533091:14
Top Cities — Active Users
Mar 22–26
New York
825
San Francisco
812
San Jose
361
London
242
Los Angeles
180
Lahore
174
Healdsburg
127
Toronto
119
Singapore
118
Chicago
115
NYC overtook San Jose as #1 city. London +46%, Singapore +76%. Bot/CDN cities (Phoenix, Des Moines) normalized out of the top 10.
Team Profile Interest
Individual Profile Traffic Driven by Announcement
Mar 22–26
Kleiner Perkins · Confidential · Prepared for Executive Team
Data: GA4 Reports Snapshot + Looker Studio Engagement Report · Cookie acceptance: 68.53%